_google-sidebar-changes-what39s-the-impact.jpg "Google Sidebar Changes-What's the Impact? from impression share on google ads Video Screenshot Preview")
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⏲ Duration: 15 min 55 sec
✓ Published: 21-Apr-2016
✓ Published: 21-Apr-2016
Description:
The dust has settled after the “great sidebar removal” of 2016.Now what?How has removing the sidebar ads from SERPs changed paid search strategy?What’s the real impact of showing up to 4 ads in top position? Maddie Cary, Director of Paid Search will answer those hot button questions and update you on:nnThe impact the change has had to CPCs and spendnWhat happens to Impression Share?nHow this changes the value of certain ad positionsnGoogle’s plan with the right railnDon’t let the
The dust has settled after the “great sidebar removal” of 2016.Now what?How has removing the sidebar ads from SERPs changed paid search strategy?What’s the real impact of showing up to 4 ads in top position? Maddie Cary, Director of Paid Search will answer those hot button questions and update you on:nnThe impact the change has had to CPCs and spendnWhat happens to Impression Share?nHow this changes the value of certain ad positionsnGoogle’s plan with the right railnDon’t let the
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